by Craig Rentmeester | Dec 16, 2008 | Advertising, Marketing & PR, SEO
Here is a link to the 2008 Ad Age Search Marketing Fact Pack. Here are some of the key things I noticed when looking through the data. Keyword Data As the Internet continues to gain content, search queries continue to get more and more specific. See slide 14 for the...
by Craig Rentmeester | Jun 3, 2008 | Uncategorized
As any salesperson will tell you, there's nothing like a warm lead; someone that has the money budgeted, and is looking to buy soon. In most B2B marketing roles, the core responsibility is to generate and capture demand for products and services. To my knowledge,...