Don’t forget to buy Ice
Last week I was at the grocery store. At each of the self checkouts was a small note that said "Don’t forget to buy ice". This is great marketing for a few reasons. 1). Place. The ice is not far from the checkout, making it easy to grab a bag while in...The Remarkability of Small Business
Small businesses usually have an advantage versus big box retailers, franchises and corporations because they can tell a more personal story. The Big Deal: The more a consumer knows about a business, the more he or she can talk about that business in their day-to-day...Future Internet Adoption Rates
Today, I decided to do some research into what the Earth’s Internet user makeup will be in the future. Here is an article I read on Clickz that was posted a few weeks back (June 26, 2007). Below are some highlights from the article. (statistics in the article...The Environmental Wave (Part Two)
I was reading a great article by Thomas Friedman, columnist for The New York Times, yesterday. Here is a link to the article that is publicly accessible through the International Herald Tribune. The point of the article is that people want to "Go Green", but...Follow Me
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