by Craig Rentmeester | Jul 10, 2007 | Marketing & PR
In case you haven’t noticed, the latest marketing trend is Green. By green, I mean environmental responsibility. Companies are looking to tap into people’s desires for a cleaner environment by promising them some form of positive action, usually in the...
by Craig Rentmeester | Jul 9, 2007 | Marketing & PR
Sony, after saying it wouldn’t just days ago, slashed prices on the PS3 by $100, bringing the 60GB model to $499. In August, an 80 GB model will be available for $599. However, I think that the PS3 will see little movement in sales because of the price drop. I...
by Craig Rentmeester | Jul 7, 2007 | Marketing & PR
NH Hoteles did something remarkable this week. Rather than hiring a demolition to demolish one of its hotels, the company decided to allow 30 customers the opportunity to "relieve stress" by destroying everything in their path. Here is a link to a story from...
by Craig Rentmeester | Jul 6, 2007 | Business, Business Profile, Marketing & PR
Cashcall.com, loans that fit your lifestyle, is a great example…of horrible business practice. I saw an ad for cashcall.com while I was watching a program that I recorded. I paused when the terms of the loan(s) appeared on the screen. Below is the screenshot...
by Craig Rentmeester | Jul 6, 2007 | Marketing & PR, Web/Tech
I just read a story on BBC that said EBay launched a site called Kijiji, which means village in swahili, in the United States. The site will function similar to Craigslist; users can post ads for things ranging from personal ads, to garage sales, to homes for sale....