The Fine Line of Self Promotion and Personal Branding
The ability, and need, for personal branding has taken off more than ever, because of the Internet. This has happened because it’s free. Start a blog, make a LinkedIn profile, etc. The cost to promote yourself has reached a price that everyone can afford. With...Using pictures in Marketing
Many marketers know that, if used properly, pictures can create an image more than words. The hard part is finding great pictres to use in advertisements, on Web sites, in collateral and for slide shows. Often times, I’ll find a great picture, but it isn’t...Conversation and Talk; Dissecting the Powerball
In everyday life people talk about a lot things. During these instances, people often spread news around to friends, family and coworkers. A marketer’s job is to create enough excitement that people will entertain and spread your ideas. With the Powerball being...Tip of the Hat to Minneapolis-St. Paul Workers and Spokespeople
In case you haven’t seen the news, national or local, the 35-W bridge over the Mississippi River collapsed. If need the full story, here are some links: (CNN) (Bloomberg) From a communications standpoint, this is a crisis. The local authorities and...Follow Me
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