Great Riff on SEO Shortcomings by Web Design and IT Professionals
Here’s an interesting rant from Mark Jackson at Search Engine Watch. I have been thinking this for a while and agree with his points about web design and IT professionals short-changing companies when it comes to doing ‘SEO’ work.Language and Control
It’s been heavily talked about in magazines, TV programs and blogs for years, to varying degrees and with varying intentions. Yes, customers are in control. In the broadcast era of marketing, customers decided whether or not to pay attention to your message....Benefits of using a Blog as your E-newsletter
A rather new concept is using a blog like an e-newsletter. I love the approach from a marketing and an SEO standpoint. Rather than sending PDFs or E-blasts via e-mail to subscribers, a blog offers dynamic content that maintains the same look over time. A blog instead...SEO Tip: URLs
To promote my free SEO e-book on on-page search engine optimization, called "We Have a Web site, Now What?", I am providing some SEO tips. This week’s installment is about URLs. (URL defined). Below are four things to keep in mind before and...Follow Me
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