by Craig Rentmeester | Dec 5, 2007 | Uncategorized
Andy Sernovitz, Word-of-Mouth Marketing specialist, had a good post about trade magazines. Two sentences that I found to be the most valuable from his post are:"Trade mags are your free ticket to diverse knowledge about all sorts of markets." "I know a...
by Craig Rentmeester | Dec 4, 2007 | Uncategorized
If you need to do design work (web or print), deciding on a color scheme can be a real obstacle. Luckily, I found this online resource called Color Schemer that makes it much easier by providing complementary colors. If you already know the RGB or HEX color codes that...
by Craig Rentmeester | Jun 1, 2007 | Uncategorized
Yesterday I saw this article from the Boston Herald on Google News. Basically, Bank of America was running a promotion and used a match and bomb graphic on a flyer. However, the text that was supposed to accompany the picture wasn’t in place before the fax was...