Leaps of Faith
Every transaction involves a leap of faith. Buyers worry about a seller's reputation, customer service, warranty, product performance, resale value, etc. Sellers worry about the buyer's ability to pay, how much post-sale support resources they'll use, how...Innovative Shopping Breakthrough or Web 2.0 Gone Wild?
Zugara, a company I’d never heard of before today, launched a preview of a service that may become a mainstay for internet shopping.It uses augmented reality and motion capture to allow shoppers to preview clothes before they buy them. Read the Full...You Get what you Support
Markets, and the businesses in those markets, are there for a reason. As soon as customers stop coming to businesses, the businesses are forced to adapt.Whether it's the way a business sells (direct, distributor, etc.), to where a business is located, your...How do Americans Spend their Time?
If you're a marketer in the U.S., you should take a look this interesting report about how Americans spend their time put together by the Bureau of Labor Statistics. It has broad reports for everyone over 15, and is also segmented demographically by age groups,...Follow Me
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