by Craig Rentmeester | Feb 5, 2008 | Current Affairs
Could this be the week of the underdog? The Giants rallied past the Patriots. Now, could Barack rally past Hilary?Could McCain get the bid that was unforeseen only months ago? Time, maybe even hours, will tell. I think undecided Americans like rooting for the...
by Craig Rentmeester | Feb 1, 2008 | Business, Marketing & PR
Personal Branding Magazine issue 3 is now available. For issue 3, I interviewed John Purdy of the Kendall Purdy Group. The article tells his story of leaving the Ad Agency he’d worked at for over 20 years to become a one-man consulting firm. My article, featured...
by Craig Rentmeester | Jan 29, 2008 | Uncategorized
Issue 3 of Personal Branding Magazine is scheduled to be released Friday, February 1. There is a sample of the Issue 3 available. Download the sample issue. Issue three includes interviews with: Gina Bianchini (Ning)Gina Trapani (Lifehacker)David Weekly (pbwiki)Om...
by Craig Rentmeester | Jan 27, 2008 | Business, Business Profile
I recently heard about Yoonew, a company that essentially runs an open market for sporting event tickets. How Yoonew WorksAt Yoonew, fans can bet that their team will make it to the championship game. (i.e. the Super Bowl, Final Four, World Series, etc.)....
by Craig Rentmeester | Jan 23, 2008 | Advertising
I am thinking about print ads — specifically using white space in print ads. White space is critically important, especially in a cluttered world. Here is a good paragraph I found on NetMechanic summarizing proper and improper white space. A page with too little...
by Craig Rentmeester | Jan 18, 2008 | Marketing & PR, SEO, Web/Tech
My SEO e-book is now ready for downloading, viewing and sharing. (see below) The e-book is 18 pages. It provides straightforward advice for entrepreneurs new to search engine optimization. It may also be of great benefit to those in marketing, public relations...
by Craig Rentmeester | Jan 17, 2008 | Marketing & PR
If you’re into monitoring trends and awareness, then you may already know about these tools. If not, then they’re an easy way to get a quick snapshot of industry and product trends. Google Adwords Keyword Tool – Shows CPC, advertising competition,...