Public Relations and the Oscar Effect
In the past, I heard that when a movie wins an Oscar for Best Picture it brings in over 20 million dollars in additional revenue. So, I thought I would do some research to see if there has been any studies on this. Here is the best article that I found on the subject....6 PR Tactics to help your Personal Brand
Public relations professionals help the companies they represent maintain a positive reputation with people, or groups, important to the organization’s success. It seems very straightforward. To accomplish this, though, PR professionals use a variety of...How to Establish Yourself as a Trusted Source for the Media
Introduction. Questions. Value. This is basically the approach that I take when trying to establish a relationship with editors and writers. The introduction can be done a variety of ways – usually it’s via e-mail, phone, or through a face-to-face meeting....The Importance of Media Relations
What is media relations? Media relations is the practice of developing relationships with journalists and editors at media outlets. The hope is that, from doing so, you will garner media coverage for your business or cause. In addition, establishing relationships with...Follow Me
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