Leveraging your (blogging) assets
Here is a good article about leveraging social media to generate sales from Search Engine Watch. The article brings up a point that I had not thought about prior to reading this. Everytime someone comments on a blog post they’re showing interest in particular...Benefits of using a Blog as your E-newsletter
A rather new concept is using a blog like an e-newsletter. I love the approach from a marketing and an SEO standpoint. Rather than sending PDFs or E-blasts via e-mail to subscribers, a blog offers dynamic content that maintains the same look over time. A blog instead...Dogs Blog?
Unannounced to me, some people blog on behalf of their pets.Here’s a link to an interesting, yet strange article from CNN. From the article… Psychologist Larina Kase of Philadelphia says there are countless reasons people blog on behalf of their...Good video with B2B blogging advice
Here is a video with some good advice on B2B blogging from Andy Sernovitz, author of "Word of Mouth Marketing". Here’s a quote from the video that I really like. It’s from Matt Dickman. "A way for B2B companies to get involved is really to...Follow Me
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