Contact us pages and the (real) Exit Rate

Here’s something I have been wondering about lately as I rework my company’s Web site into a more user-friendly, visitor-converting marketing machine. Why do companies only have a web form on the ‘contact us’ page? Yes, it funnels everyone...

Jigsaw Site Review

Recently I learned about, and started using, a great site called Jigsaw. What is it? Essentially Jigsaw is a shared database that you can use to find and retrieve contact information. How it Works? With Jigsaw, you can get people’s contact information either by...

Ad Age – Search Marketing Report

Here is a report I found from Advertising Age related to SEO and search marketing. The report came out in November, 2007, but the information is useful nonetheless. Some interesting findings from the report: Web-based Search Search Marketing Click Through Rate (CTR) =...

Opening Up

At the Consumer Electronics Show (CES), Comcast announced its plans to release a device called "AnyPlay", a portable DVD/CD Player that will allow users to record and playback up to 60 hours of footage from cable TV using DVR technology via a docking station...