You Get what you Support

Markets, and the businesses in those markets, are there for a reason. As soon as customers stop coming to businesses, the businesses are forced to adapt.Whether it's the way a business sells (direct, distributor, etc.), to where a business is located, your...

Hindsight

Today is the last day that the Seattle Post-Intelligencer is publishing its print edition. It will reduce its staff of 140 down to 20-25 employees as it moves to an online only newspaper. Three years ago I received the letter below from the Seattle Post-Intelligencer....

Pictures, Images and Graphics

I often get asked where to find images for presentations and marketing collateral. There are a number of free and pay-per-image resources on the web. A few that I use are: Stock Xchng – Free and Paid Options Stock Vault – Free and Paid Options Flickr...

Think of Marketing like you would a chain

Like a chain, your marketing is only as strong as your weakest link. Here are some examples of things that are easily overlooked or  moved down the priority list, but can be corrected easily. Web site formatting/spacing issues. Cleanliness of lobby and offices...